Communicating bad news is a crucial, and unfortunately commonplace, task for internal communication teams. Done well, it can help nurture an organization’s culture during tough times. Done poorly, it can hurt employee engagement and damage leaders’ credibility.

Join us as we speak with Gary Ross, president of INSIDE COMMS, an internal communication training, coaching and consulting firm, and James Warda, author, adjunct professor and communications executive, about this timely topic. They will draw on their decades of experience to discuss the ways to communicate bad news that can actually make an organization stronger in the process.

In this webinar, you’ll learn:

  • Why communicating bad news is such a high stakes activity
  • Proven ways to communicate bad news with empathy, respect and clarity
  • Methods to measure the effectiveness of your communications in difficult times


Gary Ross


Gary Ross is president of INSIDE COMMS, a training, coaching and consulting firm focused on internal communication. Over his 30+ year career, Gary has worked as a consultant, corporate executive and Emmy-nominated broadcast journalist. His current work includes coaching and consulting CEOs, C-level executives and internal communications teams on corporate transformations, M&A and change. He led communications departments at Hyatt Hotels Corporation, CDW and Fortune Brands.

Gary has been a guest speaker on communications and change for such organizations as the Healthcare Businesswomen’s Association, PRWeek (UK), Northwestern University, University of Georgia, DePaul University and the Great Place to Work Institute (authors of FORTUNE magazine’s “100 Best Companies to Work For” list).

James Warda

Speaker, Author, and Adjunct Professor for School of Communications
at Loyola University Chicago

James Warda is a keynote speaker, conference presenter and author of Where Are We Going So Fast? He’s also a blogger for the Chicago Tribune Media Group and has written for the Chicago Tribune, Pioneer Press, and Chicken Soup for the Soul Enterprises. In addition, he’s an adjunct professor for the School of Communications at Loyola University Chicago, where he’s also a member of their Communications Advisory Board.

James brings over 15 years of experience in leadership and strategic communications at Fortune 100 companies, including Allstate, Baxter, Boeing, McDonald’s and Walgreens Boots Alliance. Currently, he leads communications and marketing at a national healthcare nonprofit, the Home Centered Care Institute.

Rajiv Nathan

Speaker & Startup Storyteller

Known as the Heavyweight Champion of Story, Rajiv 'RajNATION' Nathan is Founder of Startup Hypeman, helping startups not suck at pitching and telling their story so they stand out to their audience and stand apart from competitors. He was named an "Agent of Change" by Huffington Post, has given a TED Talk, and been featured in Inc, Forbes, and more. He's also a hip hop artist, yoga instructor, and host of the popular show Startup Hypeman: The Podcast. Talk to him about Hamilton, WWE, or Seinfeld and you'll have a friend for life. Recognized as The Employee App of Choice by Clearbox, Again! Learn More