“Everything is figureoutable.” ― Marie Forleo.
The retail industry has been shaken and stirred by the onset of the coronavirus pandemic.
Retailers and their employees have been facing numerous challenges as a result.
The retail workforce is on a shrinking spree. Workers are being encouraged to don new hats and take on multiple roles on the shop floor.
Glassdoor, a leading recruitment site, has seen a nearly 25% decrease in listings in retail industry jobs as of June 2020.
Supermarkets have witnessed a drop in vacancies as well.
Despite the uncertainty in the retail market, demand for jobs related to e-commerce and warehousing has risen in the last few months.
Forecasting sales patterns has become a challenge for business owners and large retailers. This is because of the unforeseen nature of the situation.
This unprecedented crisis has disrupted the business ecosystem such that past trends can no longer be mathematically projected to predict future outcomes.
Business owners are unable to make proper decisions when it comes to staffing budgets, inventory and recruitment.
Things are not all bleak in this sunrise sector though.
With back to school and holiday seasons around the corner, consumer spending is projected to grow.
The crisis has also opened employers’ eyes to the fact that productivity is a direct result of good wages and job stability.
This realization has led to salary hikes and better leave policies for retail employees.
The focus now is mostly on optimizing inventory, re-thinking prizing and trying to bring in curbside pickup and other “contactless” safety measures.
With retailers focussed in all these directions, employee communications have been put on the back burner.